Last night, I was a special guest on Successfool.tv, a live streaming show hosted by my very good friend, Alejandro Reyes.

For those of you who don’t know Alejandro Reyes, he was my right hand guy for a while as my lead apprentice, later on became my Operations Manager and Relationship Specialist, and now a business partner and respected colleague.

I won’t go into all the details about how we met and everything because we actually tell the story on the show, which was streamed live as a chatroom packed with active viewers watched on and interacted with what was going on in the show.

The first video has a quick introduction by Alejandro Reyes, then chaos ensues for a while as we battle with technology to try to get our first ever split screen interview going.

It was a miserable failure, but we included the outtakes here for your viewing pleasure haha

The second video picks up after we decided to use a Skype call instead, and contains most of the content in regards to relationship building and how to maximize social media to leverage networking and credibility.

Enjoy the videos, and please let us know what you think by commenting on this post

Successfool.tv: Alejandro Reyes Interviews Simon Leung Pt One

 Successfool.tv: Alejandro Reyes Interviews Simon Leung Pt Two

If you haven’t had the chance to catch the video Alejandro Reyes and I did from LAX a few months back on social media, you can watch it in its entirety below as well.

 Social Media Secrets At LAX

Hello from Room 345 of the Long Island/Huntington Hilton at the Three Sides of Traffic workshop in Long Island, New York!

The Three Sides of Traffic workshop is a sequel to the Two Sides of Traffic workshop I did with Howie Schwartz last December in San Diego, CA.

This time, we were joined by our good friend and fellow traffic generation expert, Ross Goldberg, and the three of us decided to team up to reveal some of our latest and most coveted traffic weapons yet.

And as a surprise bonus, we introduced an additional fourth side of traffic utilizing the power of online and offline marketing, presented by hybrid marketing experts Lee Collins and Robin Collins on the second day of the event.

The additional speakers and content were pleasant surprises for our attendees, some of whom flew from as far as Germany to join us in New York this weekend.

We always have fun at our own workshops, especially when we are joined by fellow marketing friends, whether they attend to contribute, or even just to learn.

At the original Two Sides of Traffic workshop, we had VIPs like Dr. Mike Woo-Ming, Mark Widawer, Mike Koenigs, Jason Moffatt, Ryan Kaltman and Rex Wisehart.

This weekend at the Three Sides of Traffic workshop, our VIP guests included Ken McArthur, Donna Fox, Sanyika Calloway-Boyce, as well as Mike Filsaime and several members of his team, Joe Jablonski, Jason Dinner, Michelle Galvin and Lucius Kern.

In fact, on Thursday before Three Sides of Traffic started, Ross Goldberg, Donna Fox, Lee Collins, Robin Collins and myself visited with Mike Filsaime and his team at their Long Island office.

We spent the day hanging out there and entertained ourselves with foosball, movies and video games.

Back to the Three Sides of Traffic workshop itself, Howie Schwartz, Ross Goldberg and I felt that the content wasn’t enough, and that we should have some social proof that our teachings were more than just theory.

Just like at the original workshop where Howie Schwartz and I demonstrated video marketing, we decided at the very last minute to do another live demonstration, this time the power of Web 2.0 technology and social media - just to prove that these strategies actually work (and to have a little fun).

An impromptu decision was made to actually take our workshop on the air with UStream, and we didn’t even really get the word out about the show until literally within about 10 minutes before we were scheduled to go live!

Implementing just a few of the social marketing tactics covered during the first half of day one, the attendees began using Twitter, Facebook and email to begin spreading the word about our live show.

Despite the time constraint we were working with, we still managed to get close to 400 unique viewers from all over the world (including Singapore, Spain, UK, Australia, and Canada) watching our show within just several minutes of notice!

We even had special visits from our expert friends like Tom Beal, Ben Mack, Pat O’Bryan, Jason Moffatt, Alejandro Reyes and Lasse Rouhiainen, just to name a few.

And as the show went on, more and more viewers joined us, and before the weekend was over, we had almost 600 views to our Ustream channel.

The viewers were also very much into the interaction, so we also had an extremely interactive chatroom that remained active during the show, and over 60 people actually remained in the room to chat even hours after we went off the air, which goes to show just how powerful social media is for traffic generation today, and will continue to be.

As a matter of fact, the sudden influx of visitors flocking to view our Three Sides of Traffic show impacted the streaming activity so much, that our show actually made it to the FRONT PAGE of Ustream while we were still live!

Oh, and that didn’t just happen once…

Our show made it to the homepage of Ustream AGAIN the next day when we went live on the air for the second time:

Hey, I don’t know about you, but I think that’s pretty darn cool!

Also, take a look at just some of the Twitter activity we had with a few of the most popular Three Sides of Traffic related searches this weekend:

If you didn’t get the chance to experience the Three Sides of Traffic workshop live with us this weekend in Long Island, we’re bummed that you couldn’t be a part of all the fun we had.

However, it’s not the end of the world because the entire weekend’s content was recorded, and you’ll be able to not only access it, but also get full resale rights to it by taking advantage of our special offer that we made available to attendees and viewers

Next year, Howie Schwartz, Ross Goldberg and I plan to return again with the Four Sides of Traffic, and this time, our friends Lee Collins and Robin Collins are going to be an official part of it.

This means that the Four Sides of Traffic promises to contain even more of the newest and most effective traffic strategies for 2009, so definitely stay tuned for more information on that.

In the meantime, you can check out the replay of the Three Sides of Traffic live streaming by clicking on the play button below:

Three Sides Of Traffic Live Streaming - Day One

 Three Sides Of Traffic Live Streaming - Day Two

 Want More Traffic And Marketing Tips?

Click Here To Access Three Sides Of Traffic Workshop Recordings!

Hello from the Governor D conference room of the Holiday Inn Airport at the 2nd AdWords Workshop in sunny San Jose, CA!

This is my second AdWords Workshop that I’ve organized on my own, and I must say that the support I’ve received from all my friends has hands-down made this better than the last, and will make this one extremely difficult to beat.

First off, the caliber of expert speakers we had at the AdWords Workshop were simply amazing - even *I* was blown away by who I was able to get to grace my stage!

I’m talking about Internet Marketing legends and rockstars like (photos taken from Blackberry Curve and sent to Twitter)…

Visit their websites - they are true Internet Marketing rockstars and have just a ton of immense value to bring to the table… I couldn’t help but take pages and pages of notes at my own event!

For the core part of the AdWords Training, we covered specific optimization strategies pertaining to landing pages, keywords, ad text and account structure, followed by hands-on and interactive sessions with not only real-life examples of my best performing campaigns, but we also worked with attendees to review their accounts and even create brand new campaigns from scratch live on stage.

The overall consensus is that the live demonstrations were the most valuable because even though the content was great, they wanted to see the strategies implemented in actual campaigns from which they can learn.

Thus, we did just that, and this has contributed to a large part of the AdWords Workshop’s success for the weekend.

And of course, none of this would have been possible in the first place if it weren’t for the help of my team…

So I’d like to publicly thank Alejandro Reyes - who put together the keynote and set the stage for the weekend, Kevin Finney - who facilitated and helped on stage during the interactive sessions and closing presentation, Andy Huang - who put together the weekend’s outline and took care of all the nitty gritty details, John Guanzon and his lovely wife Jessica - who helped organize the venue for the event, and special thanks to Amanda Swigert, who stepped up unscheduled and helped us out with everything from assistant duties to running the videos.

In this business, it’s not just the knowledge that you learn and apply, but also the relationships that you build.

I honestly had more fun at the AdWords Workshop this past weekend than any organizers should be allowed to have at their own events, and I owe it all to my friends who were able to bring this much value to our small group of awesome attendees.

Throughout the weekend, we had live streaming shows, exquisite meals, masterminds, social marketing experiences and just an overall good time with everyone at restaurants and bars (click here to view all my real-time Twitter updates from the weekend).

A quick note on the power of social marketing - on our live stream, we attracted over 50 viewers including Rich Schefren, Ed Dale, Jason Moffatt, Deborah Micek, Justin Brooke and Donna Fox…

In fact, Donna Fox made her decision to come to San Jose based on witnessing how much fun we were having, and she literally decided on Friday that she was going to come on Saturday!

And as Donna Fox and everyone else in attendance at the AdWords Workshop can attest, it was very well worth the trip…

We literally have raving testimonials from every single person who attended the AdWords Workshop, and even though I don’t know when I’m going to have a next one because I’m booked solid for the next foreseeable future (quite possibly six months or more), I definitely want to re-live the weekend sometime soon.

If you’d like to join us for the next AdWords Workshop and spend a fun and productive weekend learning and creating new relationships, keep up-to-date with any announcements we might have by joining our priority pre-notification list at www.AdWordsWorkshop.com

Hello from Gate 7 of the Southwest Terminal at Los Angeles International Airport (LAX) in Los Angeles, CA!

I just said bade farewell here at the gate with Alejandro Reyes, my former apprentice turned Operations Manager turned business partner.

We were in Los Angeles for the day on business, and decided last minute that we would organize a networking dinner in LA before we went home.

Collectively, we have lots of friends in the LA area, but because it was so last minute, not everyone was able to make it.

Alejandro had the idea of using Twitter to let his followers know that we were in town, and by 7pm, we had a small group of 6 people meeting up for dinner at the Fleming’s Prime Steakhouse, a 5 star restaurant in El Segundo.

As you can see, all 6 of us were busy twittering away even at the dinner table

We didn’t get to stay too long since Alejandro and I had to catch a flight, but it was fun hanging out with some local marketers for a couple hours.

If you’re interested in meeting up sometime while I’m in your neck of the woods, check out my calendar and feel free to Twitter me to let me know you’re in the area and want to meet up.

Since Alejandro and I both had our flights delayed, we decided to shoot a quick video on the power of networking, and how social media has made it so much more easier to network online with practically anyone you want.

Enjoy the video